Posted on 06 March 2013.
Contributor: Stephen Moore Contributor to SSON
10 tips to get off to a good start
For anyone thinking about implementing shared services to get the magic leverage out of the “people-process-technology” triumvirate, here’s an introduction to what you should be considering in the design phase.
Before you set out on any journey, you need to be clear about where you are going. Here are my 10 tips for designing a successful shared services.
Tip 1: Commit to change
When I was an apprentice, my mentor and good friend would regularly quote: “If you always do what you have always done. You will always get what you have always got!” So when introducing something new, the important thing is to commit to a new direction. Be confident and purposeful.
Tip 2: Know your starting point
You need to be clear on where you are starting from, so start by getting an as-is audit (you can do this in-house or contract a third party). This is vital for anything that follows, as it will be your benchmark for any progress. This evaluation should analyze volumes and current process times, as well as the variance in the service. I have lost count of the number of senior managers who say, “I never knew we did that!” Processes evolve and workarounds become embedded. Understanding where we are now leads to better planning.
Tip 3: Know your end goal
If you don’t know for sure where you are going, then, for sure, you won’t get there. Many companies tend to think of the end-goal in terms of financial saving. My engineering background focuses me on a more structured approach. Ask yourself: “What will success look like and how will we measure it?”
Tip 4: Innovation is important, but …
However, let the service or the process drive the technology, and not the other way around. If you lead with all the groovy gadgets and technology, your team may have a hard time following through and the business will be disappointed. Bite off just what you can chew; it’s a long journey ahead.
Tip 5: How will you measure success?
A “one sizes fits all” approach just does not hold water. The design of the operating model must deliver a service that is valued by the customer. If the customer does not use the service, he’ll find ways around it, or complain; either way, it’s a lost opportunity and will cost you more. For example, if you design a process that guides the customer to using an online facility but half your customer-base has minimal access to a PC, that does not count as a success.
Tip 6: Think global, act local
Well, if not global, at least think broadly. But your implementation needs to take account of local needs. Never underestimate the need to engage with the local teams, as local knowledge of practices and policies is invaluable.
Tip 7: Manage your stakeholders’ expectations
Managing both business and customer expectations is key. If you promise your customer base that there will be no change from day one, and that you’ll be offering an “AS IS Service” – you are misleading your customers. Services will change. But it is part of a greater good. Prepare them for that.
Tip 8: Prepare customers for phones, not colleagues
One of the greatest transitions for your customers is that they no longer have “Mary” or “Bill” down the hall. Now they need to dial new numbers, and press “2” for information. They won’t like that. You are replacing local relationships and communications with a remote contact centre and an ACD system. Help them through this by preparing them for the change.
Tip 9: Feedback on progress
Working with the teams and providing regular feedback in a structured manner is a good way to progress. Get the teams on-board, and involve them in delivering the vision. That will go a long way to building a successful shared services.
Tip 10: If you are not sure – communicate some more
The investment in extra communication is far less than the investment required to fix problems. Communicate through the popular channels. And make yourself available.
In summary: here are the main take-aways to consider during a design phase:
- Understand the needs of the business / customer
- Manage those needs / expectations
- Be clear on the services to be provided
- Be aware of current service requirements / scalability
- Establish a robust platform to deliver those services
- Be consistent on how to measure success
- Stick to your budget
- Decide on a phased or a big bang approach, and be clear about what this means
- Communicate throughout
Steve has a long track record of successful business and operational executive appointments. He is an experienced change agent in designing, implementing and operating Shared Services on multiple sites in remote locations. He has delivered HR, Finance, Procure to Pay and IT Support services, for both the private, not for profit, and public sectors.
Steve has successfully led culture change whilst delivering improved commercial performances though business performance management initiatives and employee development programs. These strategies focus on ensuring future business growth. A core area of expertise is Six Sigma and Lean business strategies and deployments. Some examples of projects include: designing and delivering a target operating model to deliver an enhanced service delivery for HR and Payroll Services, reducing operating costs by 40%; and designing and implementing a Financial Shared Services model from 4 disparate Finance departments, delivering 15 % savings in Year 1 and 25% savings in year 2.